“Memes have become almost exclusively political. Everything is incredibly antagonistic and charged with politics.” – Ryan Milner (https://soundcloud.com/motherboard/meme-warfare)
Whether it’s a made up war between Biden and Trump
A celebrity feud
Fake war propaganda (Hillary Clinton’s draft our daughters)
Or politician vs politician/political propaganda,
Memes are an integral tool of warfare amongst today’s society.
With the emergence and popularity of memes politics has seemed to become less about the policies and more about who has the dankest memes. Forget posters on the street and forget legacy media, because memes have become the new way of spreading and creating propaganda.
As Jeff Gieser said “it seems obvious that more aggressive communication tactics and broader warfare through trolling and memes is a necessary, inexpensive, and easy way to help destroy the appeal and morale of our common enemies.” (Jeff Giesea ‘It’s Time to Embrace Mimetic Warfare’, Defence Strategic Communications 1, no. 1 (2015): 68-76, 69)
In other words: memes are powerful weapons.